About Price Asset Management

Our Firm

Price Asset Management, LLC. (PAM) is an advisor based in Chicago, Illinois specializing in alternative investments.

PAM is registered as a commodity pool operator and commodity trading advisor with the Commodity Futures Trading Commission, and is a member of the National Futures Association.

For additional information contact us at (877) 261.4460

Meet the Team

We are a team of dedicated investment professionals with deep experience in fund structuring,
asset management, research & due diligence, marketing, operations & compliance, and institutional sales.

John D. Reese

John D. Reese


Mr. Reese was most recently Executive Managing Director and Senior Vice-President of Wells Fargo Asset Management. He was principally responsible for the European Credit Management Ltd. (ECM) investment subsidiary business in North America subsequent to its acquisition by Wachovia Bank in 2007, and Wachovia’s acquisition by Wells Fargo in 2008. At the time of Wachovia’s purchase of ECM, a $30+ billion AUM institutional fixed income investment manager based in London, Mr. Reese was President of ECM Inc., the U.S. subsidiary, and a partner and member of the Board of Directors of ECM.

Before leaving to join ECM, Mr. Reese was employed by Merrill Lynch for over 20 years in a variety of capacities, including most recently as Managing Director in the Global Debt Markets division in New York, responsible for the Corporate, Insurance, and Pension Client Groups for North America; Head of Institutional Fixed Income Sales for Merrill’s Midwest Region in Chicago; and Head of Global Sales for BondBook LLC, a Goldman Sachs/Merrill Lynch jointly sponsored electronic trading platform.

Mr. Reese earned a B.A. in Economics from Westminster College with continuing study focusing on behavioral finance, portfolio management strategies, and global macro at Harvard’s Kennedy School, University of Chicago’s Booth GSB, Wharton, and MIT. He holds FINRA Series 3, 5, 7, 8, 24, and 63 licenses and is an NFA principal. Mr. Reese is a member of the Rogers International Commodity Index Committee.

John Callen, CFA

John Callen, CFA


John Callen is primarily responsible for evaluating the investment strategies that Price offers to its clients. He has substantial experience in researching and evaluating core and alternative investment managers which he deployed in portfolios for over two decades. Additionally, he is the Founder and CIO for WoodHill Asset Management LLC, an OCIO adviser focused on bringing time-tested investment strategies of the insurance industry to institutional investors of all types. In the previous eight years, he managed a $2 Billion life insurance general account, company pension, and private loan portfolio as CIO of Catholic Financial Life. His professional background features more than a decade as a portfolio manager for fiduciary and agency accounts with M&I Investment Management Corp. and Cleary Gull Advisors. He has also worked on teams that have launched hedge funds, private equity funds, quantitative equity strategies, and created internal expertise for using derivatives for risk management. Before that he worked in corporate finance and M&A.

Mr. Callen holds an MBA with High Distinction from the University of Michigan with an emphasis in Finance. He earned a BBA with Honors from the University of Wisconsin Madison, majoring in Finance, Investment and Banking. He has earned the right to use the Chartered Financial Analyst designation. He currently assists the applied Investment Management Certificate Program at the Lubar School at the University of Wisconsin-Milwaukee as a student mentor and guest speaker.

Krishnan Seshadri

Krishnan Seshadri

Vice President, Accounting and Administration

Prior to Joining PAM in 2007, Mr. Seshadri served as the Associate Director at UBS Securities LLC. From September 1999 to September 2006 he was the Vice President at ABN AMRO Incorporated, an affiliate of ABN AMRO Bank N.V. where he was responsible for all day to day operations for fund administration and accounting. In September 2006, UBS acquired ABN AMRO Incorporated and Mr. Seshadri continued his responsibilities for overseeing the administration and fund accounting for the numerous funds either structured and arranged by ABN or for clients of ABN AMRO Incorporated. Mr. Seshadri developed fund accounting procedures and guidelines used for both funds sponsored by ABN and for clients of ABN.

Prior to joining ABN AMRO Incorporated, Mr. Seshadri served as Assistant Vice President at Sakura Dellsher. From August 1991 to March 1997 he served as Manager of Operations for Waldner & Company and its successor AAIMC. From March 1975 to August 1991 Mr. Seshadri held managerial positions at Syndicate Bank, one of the leading Banks in India.

Michelle A. Williams

Michelle A. Williams

Vice President, Chief Accounting Officer

Prior to joining PAM in 2007, Ms. Williams was a Junior Marketer for UBS Securities LLC, from October 2006 to March 2007. From July 2004 to October 2006, she was a Junior Marketer for the Futures division at ABN AMRO Bank N.V., of which the Futures division was acquired by UBS Securities, LLC in October 2006. As a Junior Marketer, her responsibilities included working on presentations, spreadsheets, handled marketing materials as they pertained to our role as an Investment Manager, organized special events and worked with clients and brokers to open up new trading accounts.

From March 1998 to June 2004, Ms. Williams was with ABN AMRO Bank N.V., where she worked in a variety of groups, and had various roles at ABN AMRO such as Administrative Assistant and Administrative Coordinator.

In May 2003, Ms. Williams received her MBA in Management from Saint Xavier University, Graham School of Management in Chicago. In May 1997, she also earned a BBA in Business Administration / Computer Information Systems from Robert Morris College in Chicago.